As visual content becomes more and more prominent, it cannot be left out of SEO. Luckily it's not time-consuming to optimise your images. Don't over promise in the title. Even though it may make people click, as soon as they realize you tricked them, they will leave your website, which is a sign of bad quality for Google. Be mindful of web-safe colors. Do you know why evergreen content is valuable? Using SEO best practices should be a part of your foundation when it comes to creating content, not only on your website, but with your social media posts as well.