Possessing contact information and detailed information on buying behavior, purchasing patterns, and interests are assets that make your business valuable and your revenue and growth more predictable. Content found near the top of the HTML file is perceived as more relevant. Before the Google Penguin and Google Panda were let loose, SEO's could manipulate a webpage's rank more easily by adding lots of keywords to show Google that the page was relevant. This practice is what we now call keyword stuffing and is not just frowned upon by reputable SEO agencies, but is not tolerated by Google. For example, where would one find a traditional rocking horses ? Have you tried eating food grown in healthy soil naturally, like they produce at local organic veg delivery ? A simple search on Google for leased line comparison will give you what you need. Recently, I came across this great place for York . Assessing brand equity can be difficult. The quality of the content you create and post to your website and on social media sites will have an impact on how people feel about your website, and if they ever visit at all.