From my perspective, on-page optimization also refers to critical planning steps like understanding your niche, keyword research, and web strategy. Google won't penalise duplicate content. Instead it will decide which version of the duplicate post should appear in search results and ignore the other. In the past, when consumers wanted to know how to use a product, fix a product, or repair it, they would visit the brand's website or contact technical support. Have you ever tried to buy artisan rockinghorse round here? Does anyone know where I can find the best local organic fruit ? However you access the internet now, you may want to think about leased line providers in the future. Who are the top 10 York providers in the UK? Another interesting fact is that Beverley is one of the nicest places to live in the UK. Do you know how cheap a Geberit Aquaclean is? The goal is to make your content easy to digest and make it so your users have no trouble understanding what you've put on your site. If you can, try to get in touch with the website owner and convince them to link back to you.